Event organiser brings exciting glow-in the-dark ticketing to Nakuru

Last weekend’s Kalenjin Festival was a vibrant display of culture, music, and unity.

Yet, beyond the electrifying performances and the tight security, one innovation stood out; the glow-in-the-dark ticketing.

A futuristic approach that left many attendees both fascinated and intrigued.

Upon entry, guests were issued wristbands and then directed to another checkpoint, where a staff member used what appeared to be an ordinary stamp gadget. 

I recall thinking about how long it would take to scrub off the ink later. Moments later, another official asked to see the stamped hand, and instead of merely glancing, he shone a small gadget emitting UV light. 

Under the beam, a previously invisible mark glowed brightly, I was granted access. I was surprised to discover that there was no visible ink on the skin, which added to the wonder and a touch of curiosity about how far technology has come in enhancing event experiences.

Simon Muhia, CEO and Founder of FutureBrand254, a Nakuru-based events company explains that the inspiration behind glow-in-the-dark ticketing stemmed from a desire to make events more exciting, secure, and visually engaging. 

“The team wanted to move beyond traditional paper tickets to something that would enhance the night-time atmosphere while improving security,” he says.

The concept was first tested earlier this year at Jacaranda Sports Bar & Grill during a themed weekend event.

The response, according to Muhia, was overwhelming.

“After its success, the idea was rolled out to larger cultural gatherings such as the Kikuyu Festival and most recently, the Kalenjin Festival,” Muhia adds.

Glow-in-the-dark tickets are printed using special phosphorescent ink that absorbs light and glows in the dark.

This simple yet effective design allows gate staff to verify authenticity using UV lights, eliminating the need for complex scanners or digital systems, especially useful for outdoor events with limited connectivity. 

Muhia notes that while the innovation initially faced challenges, such as sourcing the special ink and ensuring consistent glow quality during mass printing, FutureBrand254 has since streamlined the process through local partnerships.

Beyond the visual appeal, the new ticketing system has had a significant impact on event security.

“Cases of ticket fraud have dropped sharply, thanks to the difficulty of counterfeiting the special glow ink,” Muhia proudly needs.

The tickets also double as keepsakes for many attendees, adding sentimental and promotional value to each event.

For Muhia, the move is part of a broader vision to elevate Nakuru’s entertainment standards.

“I believe that by merging technology with creativity, local events can deliver both safety and memorable experiences,” he states. 

With innovations like glow-in-the-dark ticketing, Nakuru’s nightlife is not only shining brighter, it’s also getting smarter.